TY  - GEN
AU  - Chitale A K ,Ravi Gupta
TI  - Product Policy and Brand Management
T2  - 24712
SN  - 9788120346369
U1  - 658.404 
PY  - 2013///
CY  - New Delhi
PB  - PHI Learning
KW  - Product Policy and Brand Management
ER  -