Integrated Advertising Promotion, And Marketing Communications (Record no. 9470)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00351nam a2200145Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788120333055 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Clow,K.E |
| 245 ## - TITLE STATEMENT | |
| Title | Integrated Advertising Promotion, And Marketing Communications |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3RDEd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Phi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | Rs:395 |
| 490 ## - SERIES STATEMENT | |
| Series statement | 9470 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MBA | MAMCET. Central Library | MAMCET. Central Library | Master of Business Administration | 19/10/2016 | 395.00 | 9470 | 19/10/2016 | Book |