Marketing Research Concepts, Practices, And Cases (Record no. 7774)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00300nam a2200121Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780195676969 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Easwaran,S. & Singh,S.J. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research Concepts, Practices, And Cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1Ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | O.U.P New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 605p. |
| Other physical details | Rs:310 |
| 490 ## - SERIES STATEMENT | |
| Series statement | 7774 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MBA | MAMCET. Central Library | MAMCET. Central Library | Master of Business Administration | 19/10/2016 | 310.00 | 7774 | 19/10/2016 | Book |